Are we ready to face the media?

• In: D15 - Pharmacists and mass communication - A job that needs to be done continuously on Thursday, 8 September 2011, 09:00-12:00
• At: Hyderabad (India) (2011)
• Type: Presentation
• By: DODOO, Alexander (University of Ghana Medical School, Accra, Ghana)
• Abstract:

  The response of pharmacists to the mass media is fairly mixed though mostly in a direction which suggests avoidance of the media. There are genuine concerns of being misquoted by journalists or not being senior enough to comment on issues or providing comments that may be against institutional policies. Yet as pharmacists, there are countless

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