Raising awareness and understanding of the benefits of vaccination among vulnerable groups through community pharmacies is the goal of a new FIP campaign launched today. Under the banner “Let’s talk about vaccines!”, the federation has produced a suite of freely available evidence-based materials aimed at pharmacy teams and the public. 

These materials, accessible here, provide education on and promote awareness of specific vaccines and highlight the benefits of vaccinations for groups at higher risk from vaccine-preventable diseases, such as older adults, people living with chronic diseases and people who are pregnant.

“Pharmacists can play an important role in actively promoting vaccination, building vaccine confidence and increasing vaccine coverage, which leads to benefits to individuals’ health and quality of life, and for our healthcare systems and societies,” said Gonçalo Sousa Pinto, FIP lead for practice development and transformation. Among the campaign materials, are posters and a video that can be displayed in pharmacies, brief guides with key messages that pharmacists can give to patients, a series of FIP CPD Bites and flyers for different patient groups.