Expectations: do patients’ views and expectations of pharmacists match those of the profession?
- At: 2010 FIP Congress in Lisbon (Portugal)
- Type: Presentation
- By: TRAULSEN, Janine (Copenhagen University, Copenhagen, Denmark)
There is wide consensus that understanding the expectations and preferences of pharmacy customers is important and necessary for developing pharmacy services. Although, customer satisfaction surveys are a useful tool in planning for the future, at best they provide only a partial picture of patients' views and expectations. In fact, it is not.. The access to the whole abstract and the presentation file is available to FIP members and to congress participants of that specific congress.