Patient counselling as a social script

• In: G15 - Counselling, Concordance and Communication: Innovative Education for Pharmacists on Wednesday, 30 August 2006, 9:00-12:00
• At: Salvadore (Brazil) (2006)
• Type: Presentation
• By: PUUMALAINEN, Inka (Finnish Pharmacists' Association, Helsinki, Finland)
• Abstract:

  Even though patient counselling has long been considered a main duty for community pharmacists, studies have indicated a room for improvement in counselling performance. One way to understand the nature of patient-pharmacist relationship is to study the scripts of patient counselling. Scripts are behaviour patterns that we follow in our daily

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