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Why do some danish customers prefer the original drugs instead of cheaper drug options?

  • At: 2006 FIP Congress in Salvadore (Brazil)
  • Type: Poster
  • By: LANDSGRAV, Lene (Vordingborg Apotek, Vordingborg, Denmark)
  • Co-author(s): Carlsen, Birgitte Egeberg (Nykøbing F. Svane Apotek, NYKØBING F., Denmark)
  • Abstract:

    The purpose of the investigation was to clarify why some customers (103) exclude the cheaper drug options offered.

    The conclusion was, more women than men; more elderly than younger customers exclude the cheaper drug option with no or little concern as to the prize difference. More customers exclude the cheaper option when it is a generic drug as ..

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Last update 4 October 2019

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