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The Role of Regulation - What Does European Centralized Switching Mean and What Are the Experiences

  • At: 2012 FIP Congress in Amsterdam (the Netherlands)
  • Type: Presentation
  • By: SVARCAITE, Jurate (PGEU, Professional Affairs, Brussels, Belgium)
  • Abstract:

    The market for self-medication continues to evolve, with increasing layers of complexity, and despite the economic crises remains a profitable share of overall pharma market. Innovation in the switching process and categories that are considered for switching, greater promotion of self-medication are among the factors contributing to the growth.

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Last update 4 October 2019

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