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Prints of pharmacological plants as a collector’s item to inform patients about the pharmacy
- At: 2018 FIP Congress in Glasgow (Scotland)
- Type: Poster
- By: TE BIESEBEEK, Johan (Acacia Apotheek)
- Co-author(s): Laura Holtzer: Acacia Apotheek Almelo, Almelo, Netherlands
BackgroundThe general public still has a great deal of unfamiliarity with what a pharmacy is and what a pharmacist does. There is a difference between the identity and the image of the pharmacist. In addition, we see a longing for the past, to times that seemed less frantic. Retromarketing responds to this with the revision of old brands and.. The access to the whole abstract and the presentation file is available to FIP members and to congress participants of that specific congress.
Last update 4 October 2019