Marketing and quality acting towards customers’ satisfaction
- At: 2007 FIP Congress in Beijing (China)
- Type: Poster
- By: KOCIC PESIC, Vukica (Pharmacy Belgrade"", Belgrade, Yugoslavia)
- Co-author(s): Jovic, Sanja (Pharmacy Belgrade"", BELGRADE, Serbia)
Stojanovic, Maja (Pharmacy Belgrade"", BELGRADE, Serbia)
Introduction and Aims
With patient/customer beeing in the center of the pharmaceutical service, pharmacists should aim better communication and therefore gather feed back information from them. The best way to accomplish that in the practice is to combine several methods of monitoring and measuring customersâ€™ satisfaction.
Methods and Results
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