Consumer advice and public awareness campaigns against counterfeits
- In: BPP/BPS Joint Symposium (part 2) on Tuesday, 4 September 2007, 13:00-16:00
- At: Beijing (China) (2007)
- Type: Presentation
- By: NICHOLSON, Jane (Bristol-Myers Squibb, Farnham Common, United Kingdom)
Global trade arrangements and internet sales are dramatically changing the worldwide market in medicines. Unfortunately, this has established an environment that encourages an increase in counterfeit activities. Effective national strategies for combating counterfeit medicines must include an increase in public awareness and vigilance over.. The access to the whole abstract and if available the presentation file is available to FIP members and to congress participants of that specific congress.