Innovative communication strategies incorporating the use of social media for a large department of pharmacy practice

  • At: 2017 FIP Congress in Seoul (South Korea)
  • Type: Poster
  • By: ENGLE, Janet (University of Illiinois College of Pharmacy, Department of Pharmacy Practice, Chicago, United States)
  • Co-author(s): Janet P Engle
  • Abstract:

    Methods

    A communication strategy utilizing social media and print was developed that communicates the achievements of the department and faculty and reaches out to the patient populations our pharmacies serve.  We developed social media sites and a blog for the department and the pharmacies. 

    Results

    Our social media followers grew on all sites. ..

  • The access to the whole abstract and the presentation file is available to FIP members and to congress participants of that specific congress. Please login